Brand Close Up – Marriott Rewards
Tom Troja (CEO, Social Symphony) and Michelle Lapierre (Sr. Dir. of Customer Experience, Marriott Rewards) provide a deeper perspective about Marriott Rewards and speak about how companies can empower their customers and communicate their brand’s message/values through relevant interactions and engagement.
Above is a photo of Chute’s Co-Founder Greg Narain introducing the Marriott case study. (Credit: Maria Ogneva)
What are people saying?:
“Words give you reach. Photos give you engagement. You need that balance.” – Marriott Case Study from #VisualRevolution
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