Tag Archives sxsw

We used the newly-launched Chute Insights tool to take a look at all #SXSW content creators on Instagram to decipher who came out on top. From celebrities to brands and even famous pets, check out the most effective accounts in our infographic and wrap-up below! Celebrities: This year's most influential celebrity creators were a mix of internet personalities, Hollywood stars…

What are the benefits of streaming TV for a brand? Should real-time marketing really be a focus? And how are big broadcasters like The Weather Channel handling both? At SXSW, Ranvir Gujral (CEO, Chute) sat down with David Berkowitz (CMO, MRY), Matthew Anderson (CMO, Roku), Matt Eby (VP of Marketing, The Weather Channel) at the Samsung Blogger Lounge to discuss…

At the Visual Revolution CMO Salon at SXSW, marketing experts David Berkowitz, CMO, MRY; Matthew Anderson, CMO, Roku and Matt Eby, VP of Marketing, The Weather Channel, discussed, debated and potentially worked out a business deal while on stage. Chute CEO Ranvir Gujral moderated the panel, which focused on the evolution of brands as newsrooms and how they're creating more…

Imagine a world where static billboards are replaced by engaging ad experiences. Ranvir Gujral (Co-Founder, Chute), David Krupp (CEO, Kinetic), and Tim Nubb (Senior Editor, Adweek) were lead in a discussion by Ashley Giombetti (Media Director, Ad Council) on this new frontier of digital advertising that is impossible to ignore. Check out parts of the discussion in the video below…

SXSW: the only place where you can take a selfie with Grumpy Cat and Machete in one day. Austin is weird, and it gets even weirder when thousands of tech innovators, film stars, internet memes, and suits descend. The photos attendees took this year definitely didn't break that weird mold. In total, there were 105,044 #SXSW photos during SXSWi, and…

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