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Like-Gating No More: What Your Brand Needs To Know

Insights & Outlook

Monica Watson

Like-Gating No More: What Your Brand Needs To Know

Facebook just banned incentivizing Page likes. Read the new policy below: You must not incentivize people to use social plugins or to like a Page. This includes offering rewards, or gating apps or app content based on whether or not a person has liked a Page. It remains acceptable to incentivize people to login to Read more

Picture Perfect: How Marketers Can Use Pictures to Build a Better Brand

Insights & Outlook

Ranvir Gujral

Picture Perfect: How Marketers Can Use Pictures to Build a Better Brand

Social media has made it easier than ever for customers to voice their opinions and reach a wide audience. With the abundance of online platforms and forums available with a single click or tap, people are free to vent – both fairly and unfairly – about companies without consequence or responsibility of ownership. Brands, meanwhile, Read more

Chute spotlight:

Use Cases

Chute provides a visual newsroom for brands. We do this through insights and analytics, social engagement (at scale) and publishing authentic visual stories in everything from banner ads to billboards.

Learn more

Board with photos
The 4 Must-Do Marketing Tips For Black Friday

Insights & Outlook

Monica Watson

The 4 Must-Do Marketing Tips For Black Friday

Black Friday may be months away, but for marketers and eCommerce managers it’s right around the corner. Consumers’ purchasing behavior is changing rapidly, and the way retailers were selling last Black Friday is in many ways already out-of-date. Today,  71% of consumers are more likely to make a purchase based on social media referrals and 92% Read more

WIRED Magazine and Federated Media Founder John Battelle Joins Chute’s Board of Directors

Chute News

Monica Watson

WIRED Magazine and Federated Media Founder John Battelle Joins Chute’s Board of Directors

SAN FRANCISCO – July 30, 2014 – Chute, a visual marketing automation company, today announced the addition of John Battelle, founder of WIRED Magazine, Federated Media and, most recently, sovrn and NewCo, to its board of directors. In addition, the company launched its Visual Content Engine for brands, which provides marketers with automated tools to Read more

#SDCC Attendees Share More Than Ever

Insights & Outlook

Monica Watson

#SDCC Attendees Share More Than Ever

More than a quarter of a million photos and videos were shared on Twitter and Instagram during this year’s Comic-Con, and we have to admit, even we were pretty shocked to see the massive jump compared to last year. In just one year, the numbers have more than tripled from 82,591 to 277,606. But it Read more

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The New Facebook ‘Buy’ Button

Insights & Outlook

Monica Watson

The New Facebook ‘Buy’ Button

Social commerce is getting another big boost with Facebook’s announcement to let brands include a ‘buy’ button on posts and sell directly through the platform. It’s currently in the testing stages, so only a handful of small and medium-sized US businesses are able to use the feature as of now. This is also something Twitter Read more

Suite Social: 4 Hotels Rocking Social Media

Insights & Outlook

Diana Lee

Suite Social: 4 Hotels Rocking Social Media

Every day, thousands of people check in and out of hotels. In our ever-connected world, that also means they’re Instagramming their view, checking in on Facebook, and Tweeting about their experience. The hospitality industry as a whole has a lot to gain with the boom in content creation, and these four hotels are taking notice. Read more

Psychology Behind Selfies, #FoodPorn, and Sharing

Insights & Outlook

Jay Park

Psychology Behind Selfies, #FoodPorn, and Sharing

Wake up. Check your phone. Brush your teeth. Post to Twitter. Head to work. Scroll through Facebook on the bus ride there. This is the daily, morning routine of millions of people around the world. Why do we care so much about social media? Why do we feel the need to update our 372 Twitter Read more

Chute spotlight:

Chute Commerce

Your customers are your best salespeople – proudly sharing their purchases every day. Put their photos at the center of your social merchandising.

Learn more

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Facebook Contests: 5 Things NOT to Do

Insights & Outlook

Michelle Chang

Facebook Contests: 5 Things NOT to Do

Today, Facebook is still one of the top places to reach fans across every generation or interest. This means hosting or promoting contests on the platform is a great way to engage your current followers and attract new ones. At Chute, we’ve powered many great contests for our partners, so below we’ve listed out some Read more

The Value of Swift Thinking

Insights & Outlook

Monica Watson

The Value of Swift Thinking

Who knew Taylor Swift is an expert in agile and engaging marketing? Yesterday, the singer published an OpEd in the Wall Street Journal on the future of music, but many of her points ring true for all industries. We’ve dissected the piece and listed the four biggest lessons marketers should take to heart. Know Your Read more