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Instagram extends videos to 60 seconds
“[Instagram] announced Tuesday that it’s going to extend the time limit on videos on its network to 60 seconds — up from 15 seconds — starting immediately. The company said in an official blog post that the new feature would hit some users’ accounts this week and roll out to everyone in the coming days.”

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Pinterest unveils new How-To Pins with 25 Brands
“Today, Pinterest unveiled a new kind of dynamic Rich Pin called a How-to Pin, which provides step-by-step instructions for cooking, crafting, grooming and other activities shown off in the Pin. The How-to’s can be seen, followed and shared without ever leaving Pinterest.”

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Fullscreen announces new streaming service
“Fullscreen’s subscription VOD service, set to debut April 26 at $4.99 a month, will have more than 800 hours of content, including feature-length movies and series and original content from digital stars. The company has a major partner in AT&T, which will market the SVOD service to its 100 million-plus customer base and co-produce content with Fullscreen that will be distributed on DirecTV, U-verse and the Fullscreen service.”

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More Headlines

Pinterest Gets Its First President as It Eyes International Revenue (via Fortune)

Facebook plans to ship a mind-blowing number of Oculus Rift units in the next two years (via Business Insider)

Snapchat Discover publishers could get comScore numbers (via Digiday)

Instagram is coaching advertisers to approach it exactly the same way they do Facebook (via Digiday)

Annotation Startup Genius to Launch Advertising Business (via WSJ)

Product discovery platform Influenster secures $8M in Series A funding from Ebates (via TechCrunch)

Coming soon to Instagram: Square milkshakes from Sonic (via Digiday)

About The Author

Monica is a book hoarder and gets overexcited about community-driven marketing. She lives in New York City and dreams of a day when a landlord will let her have a cat.

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