Chute Blog

Articles

L’Oreal Asks You to Take the Drakkar Challenge With Cam Newton

Chute News

Monica Watson

L’Oreal Asks You to Take the Drakkar Challenge With Cam Newton

If you grew up in the 80’s, chances are you’ve heard of (and smelled) Drakkar Noir. The L’Oreal-owned men’s cologne is an icon unto itself. Today, the Drakkar brand is back with the launch of the new Drakkar Essence and is asking people to take the Drakkar Challenge. The launch is a completely digital campaign Read more

Customer Spotlight: adidas and Spotify #BoostYourRun

Chute News

Monica Watson

Customer Spotlight: adidas and Spotify #BoostYourRun

In the new #BoostYourRun collaboration between adidas and Spotify, media agency Carat created a new community destination for both companies that included a fan-powered photo gallery – using Chute’s tools to collect and publish user-generated media along with engaging directly fans. “Creating content that adds value to people’s lives and putting them in the center Read more

Customer Spotlight: Ed Sheeran Fuels Music Video With The Fault In Our Stars Fanart

Chute News

Monica Watson

Customer Spotlight: Ed Sheeran Fuels Music Video With The Fault In Our Stars Fanart

For the launch of Ed Sheeran’s “All of Our Stars” music video, Atlantic Records partnered with visual brand engagement platform Chute, to interact with fans and gather photo submissions from the powerful online community surrounding the upcoming 20th Century Fox film The Fault in Our Stars. “The fans of The Fault in Our Stars have Read more

Subscribe to our newsletter

Campaign Launch: Ann Taylor #LittleBlackDressed

Chute News

Monica Watson

Campaign Launch: Ann Taylor #LittleBlackDressed

This month at Chute has been jam-packed with new launches, and we’re excited to share many of them with you! Today, we’re highlighting Ann Taylor, who is currently using Chute to promote the launch of their new LBD (Little Black Dress) collection with Kate Hudson. First, there’s the home page gallery, which draws people into Read more

Creating a 30-Day Instagram Challenge

Insights & Outlook

Monica Watson

Creating a 30-Day Instagram Challenge

With the launch of our latest campaign with Teen Vogue and Keds–a 20-day photo contest–we couldn’t help but get in on the photo challenge fun. Such challenges are already very popular on Instagram because they offer a great opportunity to engage and grow your audience while also generating fun, relevant content around your brand. Below, Read more

#HonorYourMom by saving a life with Samahope

Chute News

Monica Watson

#HonorYourMom by saving a life with Samahope

[slidechute id="7811" hide_from_index = "false"] Millions of people across the globe are living each day with treatable medical conditions because they can’t afford the price of the procedures. Samahope is offering a crowdfunding solution. The organization connects donors with people seeking surgeries and a way to make a huge impact for only a few dollars. Read more

Chute spotlight:

Chute Engagement

Your fans are talking about you, when they could be talking to you. Chute makes it possible to engage with your customers, at scale, to increase brand affinity.

Learn more

Board with photos

Insights & Outlook

Monica Watson

A Real-World Visual Revolution

Online engagement at live events can be a challenge for event planners. How do you encourage an audience to create online content during an event without losing their attention or excitement? That’s where Chute Live comes in. As reported in TechCrunch this morning, Chute Live gives you real-time photo aggregation tools that can be displayed Read more

Insights & Outlook

Monica Watson

Creating the Vanity Fair Best-Dressed Challenge

Every year, Vanity Fair compiles the International Best Dressed List. The list has included names like Grace Kelly and Kate Middleton, and now it can include you. The International Best Dressed Challenge, powered by Chute, allows users to either directly upload photos or tag them with #vfbestdressed on Twitter and Instagram to enter the contest. Read more

Chute News

Monica Watson

Inauguration 2013 with Chute and NBC News

For the second Inauguration of President Obama, NBC News is partnering with Chute to create a social gallery that allows anyone to be a part of the historic event. The gallery features photos from both NBC staff and users who Tweet or post to Instagram with the #NBCPolitics hashtag. MSNBC also got in on visual Read more

Subscribe to our newsletter

Chute News

Monica Watson

National Geographic Lets You #framewhatmatters

On January 13, 1888 – 125 years ago – 33 of the world’s top explorers and scientists gathered together to create the National Geographic Society with the goal of increasing geographical knowledge. A few months later they published the first issue of the renowned National Geographic magazine. However, it wasn’t until January of 1905 that Read more