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St. Bernard Sports’ on Instagram for eCommerce

Chute News

Monica Watson

St. Bernard Sports’ on Instagram for eCommerce

Community is something St. Bernard Sports takes seriously. Having conversations and authentic interactions with their shoppers has been one of their top priorities from inception, and this has continued on with the growth of their e-commerce and social presence. Their commitment to community made us excited to work with them to power their shoppable Instagram Read more

Publix Inspires Shoppers to #SprinkleJoy

Chute News

Monica Watson

Publix Inspires Shoppers to #SprinkleJoy

Employee-owned supermarket chain Publix is asking shoppers to surprise their loved ones with random acts of kindness this holiday season in a new campaign developed by 22squared. The campaign highlights the big and small acts that can make a positive difference in another person’s life. Through Chute, they’re able to collect, curate and publish the Read more

Behind the Scenes of Teen Vogue’s Influencer Strategy

Insights & Outlook

Monica Watson

Behind the Scenes of Teen Vogue’s Influencer Strategy

This article is part of the Visual Revolution Summit interview series. Learn more about the Summit here. Teen Vogue has become a leader in developing a strong influencer and community strategy – both for its editorial and its advertisers. In anticipation of her upcoming talk at the Visual Revolution Summit, we interviewed Stacy Greco (Senior Executive Read more

Selfie for the Win: Applebee’s® Partners with CBS Sports & Chute

Chute News

Monica Watson

Selfie for the Win: Applebee’s® Partners with CBS Sports & Chute

With a new crowd-sourced menu lineup chosen by Applebee’s social fans, America’s favorite neighborhood bar and grill is launching a crowd-sourced marketing campaign featuring real guests. Last fall, more than 4,600 Applebee’s Facebook Fans responded to the question “What menu items would you like added to our 2 for $20 menu?” Applebee’s listened, and now Read more

L’Oreal Asks You to Take the Drakkar Challenge With Cam Newton

Chute News

Monica Watson

L’Oreal Asks You to Take the Drakkar Challenge With Cam Newton

If you grew up in the 80’s, chances are you’ve heard of (and smelled) Drakkar Noir. The L’Oreal-owned men’s cologne is an icon unto itself. Today, the Drakkar brand is back with the launch of the new Drakkar Essence and is asking people to take the Drakkar Challenge. The launch is a completely digital campaign Read more