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The biggest night for Hollywood is also a pretty major one for social sharing with viewerseager to check out which film artists and productions get recognition from the Academy and voice their own opinions if we disagree with those choices. With Television ratings have continued to decline year over year, it may be surprising that ABC sold Oscar ads at all-time-record…

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Avril Lavigne’s latest music video “Hello Kitty” caused a bit of a hoopla this week - with some critics even calling it the worst thing to happen to music1. The video, which caused a mass case of secondhand embarrassment to sweep the internet, can serve as a pretty important learning opportunity for brands. We’ve all had a face-palm moment when…

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The 10 brands below are known for having some of the top Twitter accounts around. With tweets as entertaining as what these brands publish, it’s easy to forget that they had to start from somewhere too. Luckily, Twitter has launched a new site where you can see the first tweet sent by any public account. As Drake would say, “Started…

SXSW Interview With Tim Schigel

How is your brand handling the flood of media coming in from consumers? Do you have a strategy for a 48-hour commercial turn-around yet? During the Turner Media Camp Networking and Alumni Demos event, we chatted with Tim Schigel, Founder & Chairman of ShareThis, to get his thoughts on how will new technologies and social platforms are changing how both…

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Is 2013 the year of the selfie? Well according to the Oxford English Dictionary it is. Just yesterday, selfie was added to their Word of the Year list - joining such notable words as omnishambles, big society, and sudoku. The Word of the Year isn't always a new word but is instead something that has had a strong cultural impact…

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